Dec 26, 2024

UofM 2019-2020 Undergraduate Catalog

HELP

UofM 2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]

Marketing Management Minor

Print Degree Planner (opens a new window) |

Requirements

For Students Whose Major Is in Another College of the University (18 hours):

MKTG 3010 - Principles of Marketing ** Credit Hours: (3)
MKTG 3012 - Consumer Behavior ** Credit Hours: (3)
MKTG 3140 - Advertising/Sales Promotion ** Credit Hours: (3)
SCMS 2610 - Introduction to Supply Chain Management ** Credit Hours: (3)

Six Semester Hours Chosen by the Student From the Following:

MKTG 3320 - Retailing Management ** Credit Hours: (3)
MKTG 3340 - Principles of Social Media Marketing ** Credit Hours: (3)
MKTG 3410 - Building Buyer/Seller Relationships Credit Hours: (3)
MKTG 4230 - Services Marketing Credit Hours: (3)
MKTG 4470 - Essentials of Negotiation ** Credit Hours: (3)
MKTG 4530 - International Marketing ** Credit Hours: (3)
MKTG 4550 - MKTG Sustain/Circular Economy Credit Hours: (3)
MKTG 4630 - Social Media Strategies and Analytics Credit Hours: (3)
SCMS 4620 - Logistics Management Credit Hours: (3)
SCMS 4650 - Supply Management Credit Hours: (3)

For Students Whose Major Is in Another Department in the Fogelman College of Business and Economics (9 hours):

MKTG 3012 - Consumer Behavior ** Credit Hours: (3)
MKTG 3140 - Advertising/Sales Promotion ** Credit Hours: (3)

Three Semester Hours Chosen by the Student From the Following:

MKTG 3320 - Retailing Management ** Credit Hours: (3)
MKTG 3340 - Principles of Social Media Marketing ** Credit Hours: (3)
MKTG 3410 - Building Buyer/Seller Relationships Credit Hours: (3)
MKTG 4230 - Services Marketing Credit Hours: (3)
MKTG 4470 - Essentials of Negotiation ** Credit Hours: (3)
MKTG 4530 - International Marketing ** Credit Hours: (3)
MKTG 4550 - MKTG Sustain/Circular Economy Credit Hours: (3)
MKTG 4630 - Social Media Strategies and Analytics Credit Hours: (3)
SCMS 2610 - Introduction to Supply Chain Management ** Credit Hours: (3)
SCMS 4620 - Logistics Management Credit Hours: (3)
SCMS 4650 - Supply Management Credit Hours: (3)

Back to Top | Print Degree Planner (opens a new window) |